Electronic Shelf Labels Implemented Across the Entire Iki Retail Chain in Lithuania
07.06.2024
IKI
Lithuania
One of Lithuania's largest retail chains "Iki" modernized all stores by replacing traditional paper price tags with electronic ones. "Iki" has become the first chain in Lithuania, who fully digitize price labels. Thanks to the professional team at "Hansab," the implemented solution will ensure durable and reliable price display on the shelves of their stores.
Electronic shelf labels (ESLs) are becoming increasingly popular in the retail sector. These labels allow product prices to be displayed quickly, smoothly, and accurately. They act like mini websites, showcasing important multi-channel data. With the help of "Hansab" experts, this solution was smoothly installed and serviced across the entire "Iki" store network.
Digital Labels Fully Replaced Paper Ones
Designing, printing, cutting, and placing paper price tags on store shelves require a lot of resources. A few years ago, "Iki Lietuva," the managing company of "Iki" stores, began searching for alternative solutions. Partnering with "Hansab," they installed electronic price labels in their first store. Seeing the benefits and efficiency of this innovative solution, "Iki" decided to eliminate paper labels. Now, prices in 244 stores (including 4 autonomous ones) are displayed centrally using approximately 2 million electronic price labels. These impressive numbers show that automating low-value-added processes guarantees information consistency, optimizes inventory, avoids human mistakes, and improves staff efficiency.
“This solution allows us to allocate our workforce to more value-adding processes and improve customer service, also reducing the chances of incorrect prices,” says Erika Skorupskaitė, Projects Unit Team Lead at "Iki."
Centralized Price Updates
The installed electronic labels update prices with just one click. "Hansab" installed 650 access points across "Iki" stores, allowing real-time price updates whenever information changes in the system. This innovative solution was implemented across the store network in just over a year.
Minimal Chance of Mistakes
Thanks to this automated process, prices in stores are displayed very accurately. Every week, numerous sales and promotions happen. Constantly changing paper labels can lead to human mistakes. With the electronic price label solution, the chance of unpleasant situations related to price mismatches is practically eliminated. This ensures a smooth shopping experience for customers.
“Our collaboration has been very smooth, with quick responses to client needs,” shares E. Skorupskaitė about working with "Hansab."
We thank the "Iki" store network for their trust in the "Hansab" team and the opportunity to implement this innovative solution, which will be used by thousands of shoppers daily. We appreciate the chance to contribute to improving the shopping experience for both employees and customers.